Image Image Image Image Image Image Image Image Image Image
Scroll to top

Top

research and development

 

To increase brand awareness, to reach new target, to complete, clarify and strengthen communication work, the research and development department of Omnia Relations has been established and grown over the years.

As a result of the analysis and study of the new trends in communication, evolution of the media and the needs of companies / institutions to keep up through the time, – the research department created and perfected two instruments over the years, that is now of everyday usage by the agency and its clients:

NEXUS PRESS   NEXUS MAIL

 

nexus mail

Personalized messages service based on the years’ experience of Omnia Relations and customized needs.

Nexus Mail, with its database of over 70,000 contacts, allows the press office and organizing secretariat simultaneously reach thousands of contacts in Italy and all over the world, in minutes, using a cutting-edge information technology. This tool manages and groups all the contacts according to their geographic and thematic features.  The press office activities do not finish in sending a newsletter, but proceed in data collection in order to analyze the results in detail and optimize the campaign.

Nexus Mail allows easy management of:

  • contact profiling and archiving according to the division of media relations and public relations
  • sending personalized communications using a specific template for each customer
  • accessing the thematic databases with contacts and updates to be shared with the customer

NEXUS MAIL

Personalized messages service based on the years’ experience of Omnia Relations and customized needs.

Nexus Mail, with its database of over 70,000 contacts, allows the press office and organizing secretariat simultaneously reach thousands of contacts in Italy and all over the world, in minutes, using a cutting-edge information technology. This tool manages and groups all the contacts according to their geographic and thematic features.  The press office activities do not finish in sending a newsletter, but proceed in data collection in order to analyze the results in detail and optimize the campaign.

_contact profiling and archiving according to the division of media relations and public relations
_sending personalized communications using a specific template for each customer
_accessing the thematic databases with contacts and updates to be shared with the customer